Marketers spend all of their time and resources to elevate the brands of others. After all, marketers are trained and specialize in helping other businesses identify their target audience and reach them online. However, how often do marketers apply these skills to improve their own brands? If you’re like most
Leveraging LinkedIn for lead generation is a great way to meet and exceed your B2B sales and revenue goals. Unfortunately, many companies who turn to LinkedIn for sales lead generation are failing. Does that mean all the gurus are wrong and you can’t leverage LinkedIn to generate more leads? No,
If you are looking to attract business leaders on LinkedIn, quality content helps executives learn how to solve business issues and prove you are an influencer. Buyers are Looking for Your Expertise Social media is an important part of the B2B buyer’s journey. Senior executives and B2B buyers turn to
[embedyt] https://www.youtube.com/watch?v=Md1PQMSrRXc[/embedyt] Article Written by Revgrow’s Amanda Beasley Why do you do what you do? Why did you get into this business? The obvious answer is “to make money.” However, you believed you could make money because you believed someone else would find value in the product of service
These days, you are as likely to make a professional connection online as you are in-person. Even if you meet at a networking event or through a colleague, your next communication may be on LinkedIn. Leveraging this virtual LinkedIn Connection is a great way keep the conversation going and discover
A social media audit is an effective way for a small business to understand how their overall marketing strategy is performing. If you are a B2B organization, performing a LinkedIn marketing strategy audit for 2019 will help you make sure you are leveraging effective lead generation techniques for your business.
LinkedIn is about so many things and not just about finding career opportunities, as many think. It’s the perfect platform to build relationships and introduce your product and/or service through LinkedIn B2B marketing. [embedyt] https://www.youtube.com/watch?v=xo_15dR-YcE[/embedyt] It’s important for high-level professionals (CEOs, CIOs, CTOs, COOs, etc.), to network on LinkedIn.